New member rewards program for ages 0-21

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We reward members for the decisions they are making to keep themselves and their families as healthy as possible. We have a new reward program, launched April 1, that focuses on our youngest members getting a healthy start on life. With the Healthy Start program, families can earn Target gift cards totaling up to $250 for keeping up with their child’s vaccines and checkups from ages 0 to 21.​

Help us increase childhood immunization rates and well-child visits by sharing our flyers and website with members! We’re also getting the word out through an advertising campaign, including flyers to local schools, social media posts, bus ads and digital ads.

Healthy Start resources:

We also have rewards for all ages. Members can earn Target gift cards for getting routine care, managing chronic conditions, adopting healthy habits and more. Our Health Rewards Program page has all the details.

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